Product Videos for Your Website from Topco Sales!

By Annalee Wooster

Topco Sales has launched the first in a series of Product Featurettes: downloadable and streaming product videos that demonstrate Topco Sales' toys in a new way. The videos educate and entertain customers while increasing your Search Engine Optimization and Ranking. The elegant, high-production-value videos enhance your site with educational "eye candy" which gives customers a more thorough view of the toy than still photos can. Accompanied by a musical score and a voiceover that details the selling features of each toy, the beautiful, full-color videos feature a woman's hands as she rotates each toy 360 degrees. Product Featurettes run approximately 30 seconds.

Topco Sales molds the sexy bits of today's hottest Adult Stars and then creates some of the most realistic toys available. Adding Celebrity Product Featurettes to your site gives customers the opportunity to learn about molded toys directly from their favorite stars. Each Celebrity's unique personality is captured as they discuss the selling features of their toy. Everyone will fall in love with adorable, voluptuous April Flores when she exclaims that her Wildfire Celebrity Series Voluptuous CyberSkin Pussy "jiggles, just like me!" Ryder Skye wins hearts with her sweet and seductive explanation of the incredible selling features of her Wildfire Celebrity Series 7X CyberSkin Vibrating Pussy and Ass. Lex Steele is the essence of cool as he casually discusses the selling features of his Lex Steele Lex Caliber CyberSkin Cock. Molded from materials such as CyberSkin and PleasureSkin, these toys look and feel so much like the Stars that fantasies can now be reality! Celebrity Product Featurettes run approximately 1 to 1½ minutes.

Two great example of how companies have augmented their sites with the fun and educational videos:
LoveHoney: http://www.lovehoney.co.uk/tv/vibrators/
Sleepless Nights Online: http://www.sleeplessnightsonline.com/

Bedroom Therapy

By Emily James

Everyone is feeling the pinch of the current global economic crisis. People are reassessing their budgetary priorities. Many are abandoning their weekly sessions with the shrink, their destination date nights and their leisure time to put in a few more hours at the office, study their diminished stock portfolio or search job listings for the umpteenth time. As a result, people's levels of depression and anxiety are on the rise while their sexual appetites and desire for intimacy are taking a nose dive. Thus, a vicious cycle of increased stress and diminished libido begins. As Dan Dorfman puts it in his article for Slate Magazine, "The sexual appetite of many financially-strapped couples seems to be going the way of the hula hoop." It's time for the adult novelty industry to step in and bail everyone out of their funk!

Now is the perfect time to reach out to retailers and consumers with alternative solutions to their economic woes. Highlight the many uses for Japanese Silk Love Rope as a low-cost alternative to dinner at Nobu. Suggest Penthouse Toy's Sweet Surrender, The Game of Dominance & Submission as an engaging substitute for talk therapy. Offer the beauty of Adam & Eve Silicone CyberGlass Taffy Ticklers in lieu of Stella McCartney's Spring Collection. Check it out!

These are the kinds of investments that ensure guaranteed positive returns.

Topco Sales Offers Free Private Label White Paper

By Desiree Duffie

Struggling in a sluggish economy? Topco Sales shows you how to monetize your brand with Private Labeling in the white paper: Is Private Labeling Still Virgin Territory? If you have ever wondered how you can create a line of sex toys or personal lubricants with your name brand, then take a moment to download this free white paper.

Inside you will find out:

1. How your private label brand of adult novelties or personal care cosmetics can create lucrative brand extensions.
2. About various private label and contract packaging options.
3. How retailers of mainstream goods use private labeling and contract packaging to enhance their revenue growth plan.
4. The difference between private labeling and contract packaging.
5. How to determine if private labeling is right for you.

Download Is Private Labeling Still Virgin Territory? and take the first step in securing your position in the marketplace. If you have further questions about how Topco Sales can help with your private labeling needs, please contact us at: privatelabel@topcosales.us

For the Ladies

By Emily James

What girl doesn't love a great freebie? Particularly when it's as fashionable and hip as the new 69 Collection mini tote. This black, patent leatherette purse, with red accents, striking 69 Collection logo, and tag to "Lick Outside the Box," is a guaranteed head-turner. Available as a free gift with purchase of Arouse Her tingle gel, Wet Head flavored salivation strips or B4-Play cleansing wipes, it's the perfect accessory for those who aren't afraid to hide their desires. Promo packs include totes and POS materials for distributor- and retailer-tailored display purposes. Talk to your distributor or Topco Sales representative for more information and promotional materials.

Get the Girls with the Grrl Toyz Spinning Floor Display

By Desiree Duffie

Are you ready to take advantage of everything the Grrl Toyz brand has to offer? Then decorate your store with the Grrl Toyz Spinning Floor Display.

Designed with the retail store in mind, the Grrl Toyz Spinning Floor Display assembles quickly and includes easy-to-follow instructions. It comes fully stocked with enough items to hang three-deep on 8" hooks and is streamlined, using just 30" diameter of floor space. The various shades of pink are eye-catching and make the display very boutique-friendly.

The Grrl Toyz Spinning Floor Display also has a detachable holder for the Grrl Toyz Spray Lubricants. Versatile so it can hang on the floor display, a slatwall, or placed on a counter as an individual POP, it is designed to suit the retailer's needs.

Topco Sales is committed to marketing the Grrl Toyz brand on numerous platforms so our customers can take advantage of the brand's recognition. Grrl Toyz is heavily promoted through a focused event-marketing campaign and has been featured at numerous high profile parties in Los Angeles and New York. The famous all-girl band Sheena Metal's Beer Bong is sponsored by Grrl Toyz. Social events like the ABC premiere of DirtySexyMoney, the American Fertility Association's galas and Playgirl Magazine parties were all attended by Grrl Toyz.

Social networking initiatives include a Grrl Toyz MySpace page, plus there are Grrl Toyz product reviews in major magazines and websites all over the world, including Cosmopolitan, Scarlet, The Dinah Project and many more.

The display encapsulates the Grrl Toyz brand and will attract savvy, smart, stylish women... and isn't that the market we all want to target? Ask your Topco Sales account executive or your distributor for more details about the Grrl Toyz Spinning Floor Display.