Topco Sales' Top Secret Room at the Malibu Beach House
By Annalee Wooster
Topco Sales has created the Topco Top Secret Room at the famous Silver Spoon Malibu Beach House. During the entire month of July the Malibu Beach House provides a relaxation destination for celebrities, stylists and press featuring the best summer must haves in fashion, beauty, food, home goods and gadgets. This is the 4th annual Silver Spoon Malibu Beach House and the first year that Topco Sales is showcasing products in this exciting venue.
The Topco Top Secret Room is a special part of the Malibu Beach House that occupies the home's master bedroom. Locked at all times, it is available only to VIPs by special request. It is then opened by security to reveal a selection of the most sought-after love toys and adult themed products on the market. All manufactured by Topco Sales, the toys include some of the hottest brands in the world of adult novelties, including: Climax, Grrl Toyz, Penthouse Toys, Adam & Eve Signature Toys, Joanna Angel Burning Angel Toys, The 69 Collection, the Private Dancer Stripper Pole and the World Famous Bondage Love Swing.
Tori Spelling and her family were the first guest to enjoy the beach house on July 1st, followed by "Cougar Town's" Busy Phillips and "Dexter's" Jennifer Carpenter who got wild with the Naughty Grrl Toyz fur-lined pink wrist cuffs.
Celebrating her birthday over the Fourth of July Weekend, Lindsay Lohan dashed into the beach house past frenzied paparazzi. "We heard that Lindsay immediately went over to TLC's hot pink Private Dancer Stripper Pole and took a few twirls. She also enjoyed bouncing around on the Bondage Love Swing and fell in love with the Grrl Toyz Incognito Lipstick vibe. I heard she snatched one off the night stand and had a blast with it!" says Desiree Duffie, Director of Marketing and Public Relations. Lindsay has enjoyed the beach house on multiple occasions: her loyal paparazzi caught her leaving the evening of July 12th.
Other scheduled celebrity visits and events include: a press junket for Van Wilder, a visit from KTLA, a party hosted by Shannen Doherty and Jaime Lynn Siegler, a Rocco Despirito dinner, visits from Paris Hilton, Amanda Bynes, the Duffs, Denise Richards, Lance Bass, Mario Lopez, MTV's The Hills cast and many others. To see all the latest celebrity activity at the Topco Top Secret Room at the Malibu Beach House visit http://topsecretroom.topcosales.us. The site will be updated on a regular basis with photos and reports.

Next Stop Freedom!
By Kevin Johnson
Topco Sales Co-Sponsors Freedom Fest to Benefit Free Speech Coalition
On July 29, 2009, Topco Sales will co-sponsor the Sex, Drinks and Rock N' Roll Freedom Fest at the world famous Whiskey A Go-Go (Hollywood), alongside adult industry notables such as Adam & Eve, Evil Angel Video, AVN Media Network, Sportsheets, The Screaming O, and Wicked Pictures. The inaugural Freedom Fest event—presented by Hustler Hollywood—will benefit the Free Speech Coalition, a nonprofit adult industry trade association.
An evening of sensually inspiring festivities is planned with sex toy demonstrations by none other than Topco's own, Joanna Angel, who will show attendees just what makes her Burning Angel toys so hot. In addition to Angel, other adult celebrities scheduled to attend include Wicked Contract girls, Stormy Daniels, Kirsten Price, Kaylani Lei, Alektra Blue and Mikayla Menez along with Nina Hartley, Sasha Grey, Sunny Lane, Kayden Kross, Nicki Hunter, Monica Mayhem, Angelina Armani, Evan Stone, and Randy Spears.
"Major video companies will show clips from their movies [including] Hustler, Wicked, Adam & Eve and Evil Angel," said Joanne Cachapero, Membership Director of Free Speech Coalition. "Some of the biggest sex toy companies in the business will give product demonstrations all night long including Topco Sales, Adventure Industries, XGen Products, Sportsheets, and Screaming O."
Rounding out the evening is a lingerie fashion show, a "Screaming Orgasm" contest, and a live performance by the "raunchy" rock band Bolt Action Thrill. Between stage performances, DJ Jack Napier will spin music and Ambre Lake of VH1's "Rock of Love" will serve as emcee.

ANME Founders Show Recap
By Desiree Duffie
The adult novelty industry's premiere trade exhibition returned to its roots with the 2009 ANME Founders Show, July 10-12 at the Warner Center Marriott in Woodland Hills, California. The ANME Founders Show was backed by trendsetters who know the industry best, including manufacturers: Doc Johnson, California Exotic Novelties, Nasstoys, Pipedream Products, and Topco Sales.
Topco Sales unleashed 93 new products as part of its 2009 Summer Release at the show and sported a spacious booth that drew in an array of customers. Adam & Eve Signature Toys, Bottoms Up, Climax, CyberSkin, Grrl Toyz, Joanna Angel Burning Angel Toys, Lure, Penthouse Toys, Rascal Toys, Sex Tarts, TLC and Wildfire were among the featured brands.
One of the hottest products to create a buzz at the show was the new Climax Twist. Invented by Product Development Director, Miranda Lancaster, the Climax Twist was inspired by the classic Magic Massager. The new Climax Twist rotates at a 90 degree angle and gives the user a lot more options than the original design. It can be used to reach different areas and is more powerful and versatile, truly putting the user in control.
Another popular product unveiled at the show was the Foot Job Stroker under the Penthouse Pet Collection. Molded from Penthouse Pet Justine Joli, it is made out of CyberSkin and everyone who touched it seemed amazed by the realism.
TLC's expanding DVD line of games was revealed as a complete collection in an eye-catching P.O.P. display. Two monitors showcased the games which are sure to be a hit.
To find out more about these and the other new products from Topco Sales talk to your Topco Sales Account Executive or your distributor.
