Topco Sales Tops Itself

By Annalee Wilcox

Topco Sales pulls out all the stops for this year's ANME Show with an amazing, custom designed booth that has to be seen to be believed. In a return to the extravagant, elaborately themed booths of the past, Topco Sales wows visitors with multi-sensory stimulation and envelope-pushing new toys. The booth is an extension of this season's lavish supplemental catalog, creating a singular vision, completely outside the adult "box."

However, the booth is just the icing on the cake - the true surprise is the unbelievable toys inside. Trust me; you'll want to spend some time in the booth inspecting the unconventional toys up close. Be sure to make your way to the back of the booth to see what is concealed behind the mysterious black curtain. The oddities, rarities and curios hidden there will be the talk of the town. So, step right up...if you dare.

What kind of promotions and advertising generate the most sales?

Apparently the "wacky waving inflatable arm flailing tube man" does generate sales for some people. Here are the answers to last month's poll.

Contests, people love winning stuff 29%

Advertising in newspapers and magazines 23%

In store personal appearances with porn stars 18%

Discount coupons, promo codes and sales 18%

Paid search and affiliate programs 6%

Sticking a "wacky waving inflatable arm flailing tube man" in the store's parking lot 6%

Topco Sales Account Executive Interview Series

By Evelyn Haight

Starting with this issue, Topco Sales is going to provide its Novelty News readers with a little insight into the minds of everyone's favorite dildo slingers. Each month, Novelty News will feature a new member of the Topco Sales account executive team in a short Q&A style interview designed to enlighten us unto the curious ways of our esteemed colleagues.

Let's get the party started with Topco's newly appointed Sales Manager, Greg Holdridge.

Q: Greg, how long have you been with Topco Sales?
A: Just under two years

Q: What's your favorite guilty pleasure website?
A: www.bjmuta.com it's an ultimate fitness training site.

Q: Do you recycle?
A: My wife seems to think so: I'm accused of recycling jokes and lectures to the kids all the time. Hey, it's recycling, right?

Q: Describe your ideal birthday gift.
A: A spectacular bottle of wine and folks to share it with.

Q: If you were stuck on a desert island and could only have one book, what would it be?
A: The Bear Grylls cookbook.

Q: What's your favorite national holiday and why?
A: I guess Independence Day. It is the most all-inclusive holiday and a nice annual reminder that freedom and independence apply to all.

Q: What is your most quirky personality trait?
A: Embarrassingly, I must confess to the use of catch-phrases and slogans. Or so says my team!

Q: Tell us a secret.
A: I like Hugh Grant movies...oh, man.

Q: In a cage fight, who do you think would win and why – Superman, Spider-Man or Batman?
A: Spiderman. Seems to have good cardio. A fierce striker with a great ground game. Think Anderson Silva in red pajamas.

Q: You just won the lottery! Who is the first person you're going to tell?
A: A travel agent.

There we have it, an in depth look at Topco's Greg Holdridge. Be sure to check out next month's Novelty News for an up close and personal chat with another member of the Topco Sales account executive team!